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Why Your Adsense Account Disabled

The most logical answer being: you have violated the Adsense’s TOS (terms of service). And when violation of TOS is found by Adsense team, it’s called invalid activity and hence your account has to be disabled. When one or two Adsense’s TOS violation are found from your Adsense embedded sites, sooner or later you’ll get a warning at best or a banned account at worst. During these last three months — September Oktober November 2011 — the latter is what many Adsense publishers had experienced.

The Adsense letter used to be like this:

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Title of the email: Your Google AdSense account has been disabled
Content of email vary. Some are as follows:

We continually review all publishers according to our program policies ( link here ) and Terms and Conditions ( link here ). During a recent review of your account, our specialists found that it was not in compliance with our policies.

WEBMASTER GUIDELINES: Our program specialists regularly review sites in the AdSense program.

It is important for a site displaying AdSense to offer significant value to the end user by providing unique and relevant content, and not to place ads on sites with little to no original content. Additionally, Google ads may not be placed on non-content-based pages.

Your site should also provide a good user experience through clear navigation and organization. Users should be able to easily click through your pages and find the information they are seeking.

Because your sites violate the spirit of our policies, we have disabled ad serving.

For more information, please review our program policies ( https://www.google.com/adsense/support/as/bin/answer.py?answer=48182 ) and Google’s Webmaster Quality Guidelines ( http://www.google.com/support/webmasters/bin/answer.py?answer=35769#quality ).

WEBMASTER GUIDELINES: Publishers may not place Google ads on pages that violate Google’s webmaster quality guidelines (http://www.google.com/support/webmasters/bin/answer.py?answer=35769#quality). While we’ve included the following excerpts from these guidelines, we recommend that you take the time to review them in their entirety.

* Make pages for users, not for search engines.
* Don’t employ cloaking or sneaky redirects.
* Don’t load pages with irrelevant words.
* Don’t create multiple pages, subdomains, or domains with substantially duplicate content.
* Don’t participate in link schemes designed to increase your site’s ranking or PageRank.
* Avoid “doorway” pages created just for search engines, or other “cookie cutter” approaches such as affiliate programs with little or no original content.
* Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you’d feel comfortable explaining what you’ve done to a website that competes with you. Another useful test is to ask, “Does this help my users? Would I do this if search engines didn’t exist?”
* If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.

As a result, your AdSense account has been disabled.

Additionally, as stated in our Terms and Conditions, publishers who have breached this agreement may not receive further payment. The earnings on your account will be returned to the affected advertisers. Please note that this step was taken in an effort to protect the interests of our AdWords advertisers, and to maintain the quality of the AdSense program.

Thank you for your understanding.

Sincerely,

The Google AdSense Team

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Once an Adsense account has been disabled it’s unlikely to be reinstated unless in an unusual circumstances where your account was disabled by Adsense team by mistake.

Now, what to do when your Adsense account being disabled? Share your experience with us here.